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Product Strategy. Hands-on Consulting.

Writer's pictureYoel Frischoff

Is Google's "Ai Overview" SEO Killer?

Updated: Jul 28


Paid and organic value chains in search
Paid and organic value chains in search. Icons: flaticon.com

Some days ago Alphabet started rolling out Google AI Overview in its search interface, and the internet went abuzz.

To some extent, this new feature replaces the traditional search result flow, so let's dwell on that first...





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